Explore The Colourful Continent

World creativity and innovation week africa

“Africa has her mysteries and even a wise man cannot understand it. But a wise man respects them

– Mariam Makeba

How it all started

In April 27, 2017, the United Nations resolved to include World Creativity and Innovation Day, April 21 as a Day of Observance to encourage people to use creativity in problem-solving for all issues related to achieving the 2015 Sustainable Development Goals. 2018 marks the first year the UN will observe WCID.


The purpose for World Creativity and Innovation Day was, and still is, to remind and encourage people to use their creativity to make the world a better place and to make their place in the world better too.

Upcoming Events/programes

World Creativity and Innovation Week 2021

A week long celebration of Creativity and Innovative excellence in all participating, Countries, Institutions and organizations.

Students Ambassadors Programme

Gives students in secondary and tertiary Institutions opportunity to become the united Nations World Creativity and Innovation Ambassador.

The Colour HAT Challenge.

This is an all wide Creativity and Innovation Challenge. To context is open for those who have Creative and innovative solutions for SDGs African Challenges.

Creativity and Innovation is King

As the world look on striving to make sense with a post COVID world. Our Creativeness and Innovativeness has become a gift to humanity. Don’t hold back.